About Us

Toyota of El Cajon is a family-owned dealership that takes pride in exceeding customer expectations by empowering our associates to make a positive difference everyday.

Our Vision

We will drive into the future as an innovative and exemplary hybrid that links steady growth with an ever-increasing commitment to the family of our customer, associate and community.

Our History

It's all about family. Founded in 1990, Toyota of El Cajon was shaped early on by the ideals of Bob and Kim Kaminsky. Family values, integrity, honor and an honest respect for guest satisfaction were the cornerstones of the Kaminsky legacy. In 2000, management control of the dealership was handed over to the Kaminsky's sons, Gary and Greg, who have continued the family's commitment to guest care and civic responsibility.  Toyota of El Cajon has been active in supporting community organizations and charities. They have received numerous awards from Toyota acknowledging their achievements in Sales, Service and Guest Satisfaction, setting a standard for other dealers to follow. However, it's the strong relationships that they have built with their extended family - their associates, guests, vendors, and the community - that the brothers have found most rewarding. As one of the last truly family-owned dealerships in San Diego county, the Kaminskys sincerely believe that its foundation in family values will drive its continued success.